Targeted CashBack Bonus Campaign
A quarterly campaign providing cardmembers with a Cashback Bonus offer across a variety of categories and strategic partners.
Discover
Collection of work I've done for Discover while employed at MCD Partners. This includes various projects for designed for email, marketing, print, and paid media.
Inactive Campaign
A quarterly campaign designed to re-engage inactive cardmembers and reduce the risk of account closure due to inactivity.
Moments That Matter
A campaign to celebrate the moments that matter with cardmembers.
Multi-Partner Nurture Journey
A campaign that incentivizes low- to non-engaged cardmembers to spend with their designated partner wallet (Apple Pay, Google Pay, Samsung Pay, or PayPal).