Multi-Partner Nurture Journey
A campaign that incentivizes low- to non-engaged cardmembers to spend with their designated partner wallet (Apple Pay, Google Pay, Samsung Pay, or PayPal).
Role
Designer
Deliverables
Animated GIFsEmail Design
This project focuses on incentivizing low- to non-engaged cardmembers to spend with their designated partner wallet (Apple Pay, Google Pay, Samsung Pay, or PayPal) by presenting a tailored offer designed to encourage active shopping. The campaign includes two key touchpoints: an initial email introducing the offer and a follow-up reminder email, with messaging customized based on whether or not the cardmember activated their offer.
Quarter 2 2025 Email Campaign
_Initial_PayPal_D.jpg)
_Reminder_PayPal_Activated_D.jpg)
_Initial_ApplePay_D.jpg)
_Reminder_Activated_ApplePay_D.jpg)
_Initial_GooglePay_D.jpg)
_Reminder_GooglePay_Activated_D.jpg)
_Initial_SamsungPay_D.jpg)
_Reminder_SamsungPay_Activated_D.jpg)
Creative Enhancements from the Previous Quarter
